We learnt:
Leaders are disconnected to the public and pockets of success.
The public and staff feel leaders are not listening to their insight or experience from the front line. The public feel their voice doesn’t have impact. Staff feel decisions about the future are made without them. Pockets of success have no channels to be heard, celebrated and scaled. Yet, staff and public have responded well to the #TakingCharge campaign:
- “Finally, we might get heard”,
- 50+% want us to stay in touch.
The opportunity
Leaders would benefit from the capability to tap public and staff insight, fast. Public and staff want to feel their views have influence. We suggest that the Taking Charge Together campaign can be turned into a platform for change. We could extend the current work to create an “intelligence unit” and the digital destination for:
- leaders to connect with staff and the public when exploring or testing new ideas and plans,
- staff and the public to share ideas and good practice,
- the public to connect with and be inspired by each other on their journey to taking charge of their own health.