We learnt:
When it comes to “taking charge”, our population falls into six types.
There are six types of people in Greater Manchester, each types has their own outlook on health and what might help or hinder them to make healthy choices.
The opportunity
More empathic / ethnographic work would validate, enhance and deepen our understanding of GM’s six types of people. With an even deeper understanding of our people’s hopes and fears, pleasures and pains and what leads them to feel socially included or excluded, we’ll be better positioned to drive a radical upgrade in health.
